About Sorted Skin
Sorted Skin is a UK-based skincare brand focused on providing natural, prebiotic solutions for sensitive and problematic skin. Formulated by dermatology experts, their award-winning range is designed to soothe conditions such as eczema, psoriasis, and rosacea. Proudly free from harsh chemicals, Sorted Skin blends skin health science with gentle, plant-based ingredients to support and restore the skin barrier. The brand is committed to accessibility and has grown rapidly through both D2C and retail partnerships.
Sorted Skin expands retail reach through Huddle
Sorted Skin joined one of Product Guru’s Skin & Body Care Huddle events with a clear mission: to make their award-winning prebiotic skincare range more accessible to those struggling with sensitive skin, eczema, psoriasis, and other skin conditions. After connecting face-to-face with key buyers at the event, the brand achieved major retail milestones, securing listings with both Justmylook and Pharmacy2U.
Through meaningful conversations with decision-makers, Sorted Skin demonstrated the strength of their natural, dermatologist-developed formulations — leading to a full-range listing with Justmylook, one of the UK’s fastest-growing beauty retailers with over 1 million active customers. Shortly after, Pharmacy2U, the nominated pharmacy for over 1.4 million NHS patients, brought the entire Sorted Skin collection to their online shelves.
These strategic wins mark a significant step in Sorted Skin’s growth, helping them deliver accessible, effective skincare to a wider audience via trusted retail partners.
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