Beckford's Rum Secures Listings with Morleys and Thames Clippers after Spirits Huddle
Beckford's Rum joined our 2023 Spirits Huddle and showcased their products to a panel of buyers, resulting in a listing with Morleys and Thames Clippers.
Success Story Highlights
- Brand: Beckford's Rum
- Event attended: Spirits Huddle
- The retailer that confirmed a listing: Morleys and Thames Clippers
How Huddles helped Beckfords Rum generate interest from buyers and secure a listing.
Huddles events offer brands the opportunity to meet face-to-face with a multitude of buyers in a speed-dating style, integrating the technology from Product Guru’s platform for buyers to access all product details, log feedback, and connect with brands for follow-up and next steps. Each meeting at Huddles is guaranteed meaning brands will get to interact with each retailer who attends our events.
What was your listing experience like? How did you secure listings?
"Very good, online presence was easy to set up, and account management was good."
Please confirm the range or how many SKUs were taken by the retailers.
"Repeat orders from both buyers.
Thames Clippers - 1 x SKU RTD Can
Morleys - 4 SKU's. In-store tastings and sales."
How Product Guru helped you along the way.
"Introduction at the buyer event./Well-organised events very happy to rebook."
What advice would you give to future 'huddlers' to make the most of their experience?
"Be tenacious, follow-ups can be hard as buyers are busy."
Lesley Astley, Co-Brand Owner/Sales & Marketing
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Product Guru helps brands and buyers connect.
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