How Huddles helped Louisa's Honey secure a listing with a major UK retailer.
Huddles events offer brands the opportunity to meet face to face with a multitude of buyers in speed-dating style, integrating the technology from Product Guru’s platform for buyers to access all product details, log feedback, and connect with brands for follow-up and next-steps.
"We met Morley’s at a Gift Food Mini Huddles in London. Which is a unique experience, whereby you have the fantastic opportunity to pitch your product directly in of buyers in your category. The buyers get to sample your product and find out more about the people behind your brand.
There are several major retailers at these Huddle events and you get valuable time with each buyer from each retailer on a one to one basis. You receive honest feedback from professionals in the industry!
Morley’s were impressed by our product and felt there was a great opportunity with our products said they would definitely be in touch as they really wanted to work with us.
How did Product Guru help you along the way?
Product Guru are always on hand to answer any questions and we are so happy we got in touch with Product Guru to learn more about their Huddle events.
What advice would you give to future 'huddlers' to make the most of their experience?
Advice to future Huddler’s is to sign up to more than one Huddle event. It may not happen overnight, be sure to follow up on emails. You might not be what retailers are looking for the first time you meet but might be the second time. Persevere and you could be in for a surprise."
Director Simon Georgiou
